The Pure Colors
*Conventional refers to LG’s UHD TVs without NanoCell technology.
Real 4K Made by Pure Colors
Upgrading Image and Sound More Real
Pure Colors Turn Your Home into the Movie Theater
Pure Colors Bring Battlefield in Front of You
NanoCell technology completes a virtual world that surpasses reality with Pure Colors, created through NanoCell Technology. In addition, various game features such as Low Input lag, HDMI 2.1 and HGiG allow you to enjoy a virtual world of improved graphics on real-time.
Pure Colors Create a Real Stadium Feel
Your Central Hub of Convenience
**Dutch and Norwegian will be available in the second half of 2020.
***Supported service may differ by country.
****The feature name on the settings may vary among TV OS versions.